You made a website to connect to your audience. Email enables you to continue the conversation. MailChimp is the best service right now for building your email list and connecting with your subscribers, but the documentation I found on their website for connecting it to WordPress was outdated and confusing. Below is a step-by-step guide of how to add a nemail address capture form to your website the easy way. I’ve set this up for NewYorkFashionStylist.com and on this website, and I’ll show you how to do it too. You won’t need to do any coding, just a few clicks and a copy and paste. Everything shown in this guide is available to you for free. If you don’t have an account yet, click the big MailChimp button below (disclosure: I used the MonkeyRewards button so if you sign up I save a few bucks on my subscription, you can do it too).
What you are about to do is:
- Get an API key from MailChimp for your site
- Install the MailChimp for WordPress plugin and link it to your account using the API key
- Install the MailChimp Widget in your WordPress appearance so that people on your site can subscribe to your email newsletter
A Step-By-Step Guide
Before you begin, if you haven’t already done so, create a free account.
If you already have an account, sign into your account.
Make sure you have at least one mail list created.
Copy your API key into the clipboard.
It will appear on your screen in the location where you see the GREEN BAR here under the API key column.
For security reasons, I’ve redacted it here.
Go to WordPress and install the Plugin.
Click Plugins in the menu, click Add New on top of the Plugin Page, and then search for “MailChimp” in the search bar.
Make sure to select the List Subscribe Form plugin for WordPress published by MailChimp.
Click the install button, and then click it again to activate it.
Open your MailChimp Plugin for WordPress settings.
Paste in the API Key you got from MailChimp, then click the Connect Button.
Select the email list that you want to save new email addresses to when people subscribe.
Then click Update List to save your preferences for the plugin.
If you don’t see any options here, check your email list settings in MailChimp and then come back here and refresh the page.
If you’ve done it correctly, the screen will update with all the settings to customize your subscribe widget on your site.
Add the Widget to your Website Layout so your visitors can subscribe.
In the WordPress menu, select settings, then the Widgets submenu.
Drag-and-Drop the Widget into the Sidebar and click save.
This will add the email newsletter subscription widget to your WordPress Sidebar.
It will appear on your home page (depending upon your theme). Don’t forget to click save!
The widget is highly customizable, click the “over here” link to get to the settings, or click the settings link in the WordPress menu.
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